How to Efficiently Publish Content With Shawn Smith From Trizone

How to Efficiently Publish Content With Shawn Smith From Trizone Have you thought about what makes someone a thought leader? One of the best ways is to publish content consistently. Today we’re talking to Shawn Smith, the co-owner of Trizone. Shawn knows all about how to create high-quality content with limited resources, how to involve subject matter experts in creating your content, and why automating processes can help you get everything done. You’ll want to stay tuned to hear about all of this and more! A bit about Trizone and what Shawn does there as a â€Å"jack of all trades. What it’s like working with a small team and how they work as efficiently as possible. What fluidity means to Shawn and how it helps his team be more effective and productive when it comes to creating great content. How automating some of the process helps Shawn and his team be more efficient and save time. How and why the Trizone team works with subject matters to help them with their content creation and thought-leadership. Also, Shawn talks about how he gets into contact with them and gets them to contribute. Shawn’s best tips for working with subject matter experts and collaborating with a remote team of people. Information about the Trizone workflow process and why it works for them. Advice for a small team who is looking to become an authority in their niche through content creation. Links: Shawn Smith Trizone Slack If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Shawn: â€Å"Once we’ve built a piece of content, we start to go and jiggle it. We use the social media template and then we start building it out. It’s so quick and easy.† â€Å"We spend a lot of time with [experts] talking about their subject matters in depth because they do bring a wealth of information that, clearly, we will never have.† â€Å"Stay on point. Whatever you believe is right, stick with it.